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Understanding the ABC’s of LN/ZP/NA/AF: Unraveling the Lexicon of the NoLow Movement
Though many use AF, NA, zero proof (ZP), and NoLo interchangeably, only beverages with 0.0% ABV can legally be called alcohol-free in the U.S. Anything under 0.5% ABV—like BrewDog’s Elvis AF—must be labeled non-alcoholic and clearly state it contains less than 0.5% ABV. This technicality reveals the confusing and evolving nature of NoLo terminology, which consumers and producers alike are still navigating.
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